Founded in June 2017, Google decided to launch the plan of helping small-scale business enterprises globally by offering every single business a free Google My Business account. A tool that allows businesses to manage and optimizes the business profile on Google effectively is quite friendly and straightforward.
Offering free and professional-looking websites with the customization feature for every business, this platform is perfect for those with limited technical expertise. The ability to generate the initial website based on pre-populated business details like name, location, hours, contact information, posts, catalog, and photos, has eased the customization.
Features Of Your Google My Business Website
The main features of the Google business website are as follows:
Belonging to Google, it helps to improve the search results based on the user’s search keywords and, as a search engine, offers better opportunities to reach the customers.
The platform is absolutely free of cost and with the various customization features, themes, photos, language, and other tools available on the platform.
The platform is designed to be both mobile and system-friendly. One can edit and manage the website from the mobile with the help of the application downloaded from the Playstore.
The inbuilt feature of personalization and customization makes the website look perfect on all devices without any glitches or errors.
Google My Business websites extract information from the Google My Business (GMB) listing. As the listing is updated, the website will be automatically updated, improving the contact, product offering, and customer connectivity.
The platform helps the businesses to improve the local reach as well. The GMB websites improve the local listing and enhance the customer’s attention doing the business search and local reach.
Using the Google business website allows the users to access custom domains like .com, .biz, or .net sites. Offered at a low cost, the domain improves the search and reach.
With a “Google My Business Website,” one can easily leverage the benefit of Google AdWords to get more traffic. It allows the business to drive in genuine traffic and improve its customer base.
Now, once the features are known, let us look at the brief steps to be followed to build the Google My Business website.
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I am an experienced website developer with over twenty years of coding and entrepreneurial experience. I founded my own company, Portal Planet, in 2001, and am passionate about helping businesses succeed online. As a skilled WordPress website and plugin developer, Alexa skill developer, and Raspberry Pi/Arduino developer, I enjoy teaching and training others and helping businesses achieve their online goals.