Do you want to advertise your manufacturing business on Google? (both paid and organic search) You’ve come to the right place. In this article, I’ll going to give you detailed information about Google My Business and how you can use it to increase the reach of your business.
What is Google My Business?
Google My Business is a free tool provided by Google that helps startups to make a presence on the internet. It helps create and manage the Google listings that will appear when the customers search for businesses on Google Search and Maps. Imagine how much exposure a business will get when Google will advertise them.
After learning what Google My Business does, let’s hop on to the top 10 reasons why choosing Google My Business is a smart choice for your manufacturing company.
1. Google My Business increases the visibility
If you have a small manufacturing business, and you’re aiming for a larger audience, then Google My Business can do wonders for you. Almost all people use Google Maps to search for businesses. So, after completing your business profile on Google My Business, your visibility will increase by leaps and bounds. A properly maintained GMB page will help drive traffic to your website.
2. Google My Business allows updates
If you have changed the location of your manufacturing company or if you have changed your working hours, then it’s doable with Google My Business. It ensures the accuracy of information about your business so that your customers or potential customers can find you with your updated information.
3. Google My Business allows you to make a first impression
You must have heard the phrase that ‘you never get a second chance to make your first impression.’ It’s true with your manufacturing business too. Google My Business allows you to display the related images of your business on your profile. Here, put the best pictures of the products from your manufacturing business to make the first impression.
4. Be on the first SERP with Google My Business
SERP stands for Search Engine Result Page. If you know a bit about SEO, then you would know how important it is for a business to be on the first SERP. If you’re not on the first SERP, then you are nowhere in the business and Google My Business helps you do just that.
5. Google My Business improves Digital Reputation
Google My Business allows customers to leave reviews on your business profile. Don’t think any less of reviews, they have power. Your potential customers will look at the ratings and reviews of your manufacturing business left by your previous customers.
6. Google My Business allows building relationships
Google My Business allows you to reply to comments left on your website by the customers. This helps in creating a bond with the customer, and a happy customer will always come back.
7. Google My Business is free
Yes, you heard that right. It’s absolutely free to use. So even if you’re tight on budget, then Google My Business is here to help you.
8. Google My Business boosts sales
All the points mentioned above, directly affect the sales. The aim of your manufacturing business is to increase sales and Google My Business will help you do that.
9. Google My Business gives more ways to reach you
Google My Business helps your potential customers to get connected to you. As your profile will display all the information through which they can call, message, or email you.
10. Google My Business makes everything manageable
You can track information like how many people tried to reach you and in what ways. This will help in making strategies for the development of your manufacturing business.
Need help with your companies GMB site? Contact me for a free evaluation, I can help.
I am an experienced website developer with over twenty years of coding and entrepreneurial experience. I founded my own company, Portal Planet, in 2001, and am passionate about helping businesses succeed online. As a skilled WordPress website and plugin developer, Alexa skill developer, and Raspberry Pi/Arduino developer, I enjoy teaching and training others and helping businesses achieve their online goals.